Wednesday, June 4, 2008

Online Job Market in India




The dotcom industry in India is growing at a CAGR (Compounded Annual Growth Rate) of around 100 percent. It currently employs around 30,000 people and will require 25,000 more professionals in next two years.

THE INDUSTRY
India has witnessed fastest growth in internet usage (33%) surpassing Russia (21%) and China (20%) in 2006, according to a survey by ComScore, a UK-based market research firm. Internet population in India is expected to cross 100 million by 2007-08, up from 38.5 million in 2005-06. Today e-mail and chatting are not the primary activity but instead information search has become the primary activity on internet. The online market in India has started witnessing growth. Job portals, matrimony portals and travel portals are leading the growth.

ONLINE JOB MARKET
Today internet has become an effective tool both for the job-seekers and the employers. With the availability of large databases the employers find it easy to screen the right candidate for the job on the other hand the job seekers get to know about the opportunities available for them across the globe. The number of job seekers online is stated to have crossed 9.2 million in 2006-07. Indian online recruitment industry is valued at about Rs 241 crore up from Rs. 145 crore in 2005-2006. Infact job search on internet is one of the most important activities on internet in India. Important job portals are: timesjobs.com, Rediff jobsearch, monster.com, naukri.com, jobsahead.com.

TRAVEL PORTALS
Online ticket booking is becoming popular. Today people want everything at the click of a button. This has given impetus to online travel booking industry. Famous travel portals like travelguru.com; makemytrip.com; eholidayindia.com, cleartrip.com, travelgenie.com, etc. are witnessing stupendous growth. US based venture capitalists are heavily investing in India’s online travel booking industry. Around US$1miilion -10million have been invested by them in various travel portals which specializes in India-US travel booking.

MATCHMAKING PORTALS
Finding a perfect match for oneself has always been a tedious task. But the internet matchmaking sites promises to help an individual in selecting his/her dream partners. Portals like Shaadi.com, jeevansaathi.com, timesmatrimony.com and bharatmatrimony.com have become household names. Seeing the success of these portals many new matrimony portals such as jain4jain.com, govtshaadi.com, mangliks.com, and bposhaadi.com have been launched. According to a study by the Internet and Online Association, the market size of online matrimonial is estimated to reach Rs. 80 crore in 2007-08.

JOB OPPORTUNITIES
The industry is in need of trained and skilled professionals. The profiles which are in demand are: web developers, web designers, project managers, product managers, search engine marketing professionals, creative writers. Industry is looking for professionals who can work on languages like XML, PHP, Perl and C#. Web developers are required to develop applications and add new features on daily basis. Search engine professionals are required to find ways to increase the visibility of the portal on search engines. Project managers and product managers work at the middle level of the organization.

Attrition rate is as high as 30% in the industry. The industry has started taking steps to retain the talents. Providing competitive pay-packages is one major step which has been taken. Salaries are being increased at the rate of 25 percent pr annum. Sales and marketing professional salaries are between Rs1.8 lakh-Rs 3 lakh per annum. Salaries for technology professionals at operational level are between 3 lakh-Rs 3.5 lakh per annum whereas product managers and project mangers get Rs 10 lakh-Rs 15 lakh per annum.

2 comments:

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Anonymous said...

Yeah, India is growing more rapidly than ever. Just think about the many call-centers which are located in India and used by American and West-European customers.